What to expect from HYROX São Paulo 2025

HYROX São Paulo marks the debut of the global fitness race in South America, bringing the competition to Brazil’s largest and most dynamic city. Hosted at Distrito Anhembi, a premier event venue, athletes will experience a high-energy atmosphere in a city known for its vibrant culture and passion for sports.

Travel Visas for Brazil

​

Brazil allows visa-free entry for short stays (typically up to 90 days) to passport holders from many countries, including the UK, most of the EU, New Zealand, and several others. However, recent changes mean that athletes from the United States, Canada, and Australia will need to obtain an e-visa before traveling, starting April 10, 2025. This e-visa can be applied for online and is typically processed within a few days. Make sure your passport is valid for at least 6 months beyond your planned stay, and carry proof of onward travel, accommodation, and your HYROX race confirmation.

​

If you’re not from a visa-exempt country or don’t qualify for the e-visa, you’ll need to apply for a traditional tourist visa through your nearest Brazilian embassy or consulate. Entry policies can change quickly, so it’s important to check your specific situation on the official Brazilian government website or via your local embassy. We recommend sorting your visa at least 3–4 weeks ahead of race day to ensure smooth travel and stress-free check-in.

HYROX São Paulo takes place in late September, the start of spring in Brazil. Expect warm, dry weather, with daytime temperatures averaging around 25–28°C (77–82°F) and low humidity—ideal for racing. Rain is uncommon but possible as the season transitions. Evenings are mild, making post-race recovery and city exploration comfortable. Overall, São Paulo offers a pleasant, athlete-friendly climate this time of year.

São Paulo’s culinary scene is famously diverse and vibrant, offering athletes plenty of tasty, nourishing options close to the venue. Near Distrito Anhembi, Espaço Tordesilhas serves authentic Brazilian cuisine with a focus on fresh, regional ingredients and gluten-free options. For a quick, healthy bite, KOF - Kitchen of Food offers customizable bowls and salads that cater to vegan and gluten-free diets. Those wanting to indulge should visit Mocotó, a celebrated spot for Northeastern Brazilian specialties like feijoada, perfect for post-race recovery. Coffee lovers can recharge at Coffee Lab, a local favorite known for artisanal brews and light snacks. With its mix of traditional flavors and modern health-conscious eateries, São Paulo ensures athletes fuel well while soaking up the city’s renowned food culture.

São Paulo offers a rich cultural experience for visiting athletes. After the race, explore the city’s diverse neighborhoods, indulge in its renowned culinary scene, and visit iconic landmarks like the São Paulo Museum of Art (MASP). Participants can expect enthusiastic local support and the opportunity to be part of a historic moment in HYROX history. The city’s blend of modernity and tradition provides the perfect setting for relaxation and exploration post-competition.

After the intense competition at Distrito Anhembi, athletes can unwind at several wellness centers and spas close to the venue and within São Paulo’s vibrant cityscape. The Holiday Inn Parque Anhembi offers on-site spa and massage services designed to soothe sore muscles and speed recovery after race day.

​

For a more comprehensive wellness experience, visit one of São Paulo’s renowned day spas, such as the contemporary Spa L’Occitane or the holistic Ayurveda Spa, both easily reachable from the Santana district. These facilities offer treatments ranging from deep tissue massages to hydrotherapy pools and aromatherapy sessions, helping athletes replenish energy and reduce muscle tension.

​

A unique local recovery option is experiencing a traditional Brazilian sauna (“sauna a vapor”) combined with natural body scrubs, which promote circulation and detoxification. Many upscale hotels and wellness centers incorporate these rituals, offering an authentic way to recover with a cultural touch.

​

For lighter recovery activity, São Paulo’s parks like Parque da Juventude provide peaceful outdoor spaces for gentle stretching, yoga, or a slow walk amid greenery, balancing indoor recovery with fresh air and sunlight.

​

São Paulo balances urban energy with diverse, accessible recovery options, ensuring athletes can recharge effectively while soaking in the culture of Brazil’s dynamic metropolis.

The Distrito Anhembi venue in São Paulo’s Santana district offers plenty of nearby accommodation options. Top choices include Holiday Inn Parque Anhembi, which is adjacent to the venue, and Novotel Center Norte for a more upscale stay within a short drive. Budget-conscious athletes can look to local hotels and guesthouses along Avenida Cruzeiro do Sul for solid, affordable options. With efficient metro access and proximity to the airport, getting to and from race day is simple and straightforward.

São Paulo is South America’s fitness capital — the energy here is loud, vibrant, and relentless, much like the city itself. Brazilians embrace training as a social activity, and gyms are buzzing at all hours with athletes chasing both aesthetics and performance. HYROX has slotted seamlessly into this environment, tapping into the city’s love for functional training and community workouts.

​

• HYROX Training Gym: Smart Fit São Paulo — Smart Fit is one of Latin America’s largest chains and has integrated HYROX-style programming at select clubs, including sleds, SkiErgs, and structured hybrid classes. It’s where many Brazilian athletes are prepping for global stages.
• CrossFit SP (Moema) — competition-level box with an elite following. If you want to train with some of Brazil’s best endurance-strength athletes, this is the place.
• Les Cinq Gym Jardins — a luxury fitness destination with state-of-the-art gear, Olympic platforms, and recovery lounges, ideal for those wanting both performance and premium comfort.

​

• São Paulo’s culture is high-octane — think big classes, blasting music, and workouts that feel like parties. Athletes visiting for HYROX will find themselves swept up in the city’s infectious fitness vibe.

​

São Paulo is an affordable destination for most international travelers. Comfortable hotel rooms can be found for $50–100 USD per night, especially outside peak business areas. Dining is excellent value—buffet-style meals or local specialties like feijoada often cost $5–15. Transport is cheap via metro and ride apps, and entry to cultural sites and parks is usually low-cost or free. Though prices rise in upscale neighborhoods, São Paulo offers solid value across accommodation, food, and experiences—making it a budget-friendly HYROX stop for athletes seeking performance and culture.