Today, we're excited to announce: ROXi, the first ever HYROX AI Chatbot, is multilingual and now speaks 9 languages fluently.
This isn't a beta feature or a trial. This is native-level conversation in the languages that matter most to the global HYROX community.
Welcome to multilingual ROXi.
ROXi is now fluent in:
🇬🇧 English • 🇪🇸 Español • 🇫🇷 Français • 🇩🇪 Deutsch • 🇮🇹 Italiano • 🇵🇹 Português • 🇳🇱 Nederlands • 🇨🇳 中文 • 🇯🇵 日本語
No language menu. No awkward translations. No "select your language" buttons.
Just open the chat and talk. In whichever language feels natural. ROXi adapts instantly.
Planning your next race just became a whole lot easier—in any language.
HYROX is a global sport.
Athletes train in Hamburg, compete in Tokyo, and plan racecations to Paris. The community speaks dozens of languages. But until now, planning tools only spoke one.
That didn't sit right with us.
If HYROX is truly global, the tools athletes use should be too.
So we invested significant development resources into making ROXi genuinely multilingual. Not basic translation. Not keyword matching in different languages.
Real, fluent, context-aware conversation in 9 languages.
For a Tokyo crew planning Melbourne:
Chat entirely in 日本語. Get event details, travel logistics, accommodation tips—all in Japanese.
For Hamburg athletes organizing Amsterdam:
Plan your entire trip in Deutsch. From ticket deadlines to post-race recovery spots.
For a Chinese athlete comparing European events:
Ask complex questions in 中文. Compare Paris vs Barcelona vs Valencia with full context and recommendations.
For Portuguese speakers eyeing major races:
Get detailed racecation planning in Português, no English required.
This is what it means to build for a global community.
ROXi's multilingual capability goes beyond simple translation:
Native Fluency: Natural phrasing, proper grammar, cultural context. Not "translated English"—actual conversation in each language.
Contextual Understanding: "Budget-friendly" means something different in different markets. ROXi gets it.
Seamless Switching: Change languages mid-conversation? ROXi follows along without missing a beat.
Full Knowledge Access: Every event detail, ticket deadline, and travel tip—available in all 9 languages.
Zero Setup Required: Just start chatting. ROXi detects your language automatically.
These 9 languages cover the biggest HYROX markets worldwide:
Europe: English, Spanish, French, German, Italian, Portuguese, Dutch
Asia-Pacific: Mandarin Chinese, Japanese
From São Paulo to Shanghai, from Berlin to Barcelona—ROXi speaks the language of the HYROX community.
We partnered with cutting-edge language AI to make this possible. But the real work was in the integration.
Every piece of event data. Every travel recommendation. Every logistics detail. All optimized to work seamlessly across 9 languages while maintaining accuracy and context.
This represents months of development and a significant investment in serving the global HYROX community.
And it's worth it. Because finding your perfect race shouldn't require perfect English.
The best way to experience this? Use it.
Click the ROXi chat bubble on RoxRadar.
Type in your preferred language.
Ask anything about HYROX events.
Chinese athlete? Ask in 中文.
German speaker? Chat in Deutsch.
Portuguese? Vai em Português.
ROXi is ready.
This isn't just a feature update. It's a fundamental shift in how international athletes can plan their HYROX season.
Before: Navigate English websites, translate event details, hope you understood the logistics.
Now: Chat naturally in your language. Get precise, context-aware recommendations. Plan with confidence.
The barrier to international racing just got a lot lower.
As HYROX expands globally—with new events launching across Asia, Latin America, and Europe—ROXi will be there.
Speaking the language of athletes in every market.
Understanding the context of every region.
Making racecation planning accessible to everyone.
This is just the beginning.
Chat with ROXi in Your Language now - just tap or click on the ROXi chat bubble
Curious to see how well this works in your language? Try it and let us know what you think. We're excited to hear from the global HYROX community. 🌍